Article Marketing, Backlinks, Organic SEO, and Marketing Strategies for your Internet Business
Making your Web site work harder for business
You know by now that having a Web site is not the same as having a presence on the Web. It's not enough to simply have a Web site. Anyone can create a blog or Web site but if it isn't seen it is useless to your business. Like any business, your Web site needs exposure to drive business to you.
The value of any Web site is its ability to be seen in the first page of the search engines like Google, Yahoo, and others. Search engines love content, and lots of it. You may have been told that your Web site requires inbound links to it, or banner ads on search pages, and pay-per-click advertising.
You may have been discouraged over the idea of creating and managing a supporting newsletter, article, press release, blog, and announcement campaign that will elevate your Web site ranking in the search engines.
Generating leads, visitors, prospects, and sales through a monthly Internet campaign can expend much of your time, energy, and mental resources. You may lack the time or the drive to continuously develop newsletters, and other written information that is crucial to increase the ranking of your Web site. You may dread the added effort and responsibility of producing more marketing material, even though you know it's important to your business.
You may be unsure of the dedication or the capabilities of others within your organization to apply their time and energy to a consistent plan of writing and submitting Web articles, press releases, syndicated news feeds, blogs, and other proven methods to increase a Web site's presence.
When you don't have the time, the patience, or the ideas month after month to sustain a campaign to elevate your site's presence on the Web
You can increase your Web site's ranking and visibility in search engines by having expert execution of planned campaigns published and distributed using content that is rich in market- targeted keywords and phrases.
Typically, a well-executed campaign will result in a top ten ranking for a local search in 30 to 60 days, and a more ambitious campaign can typically achieve the results in three to four weeks. A national search usually takes longer than 12 months to achieve top ten results, but the point is that the better the Web page is ranked and for a longer period of time, the longer it will remain more visible to your target market.
Using the services of an experienced, professional content developer results in:
- Fully search engine-optimized organic content that delivers lasting results well after the campaign is completed
- Continuous, fresh content for marketing your Web site and your business
- Your company's Web marketing success through dedicated Writing professionals
- Optimized content unique to your business and Web site that speaks directly to your target market
- Articles submitted to a variety of publishing sources for maximum exposure
What is all this worth to you?
Writing one project (press release, article, news feed, report, email newsletter, etc.) every two weeks over 20 weeks - $160 per month.
For the more ambitious business that wants faster results for their Web page rankings, writing one project per week over 29 weeks - $280 per month.
For serious businesses that demand the fastest results for their Web presence and the highest rankings, writing three projects per week over 19 weeks - $525 per month.
Compared to the time it would consume of you or your staff, and the professionalism you will consistently receive, you will not find a better value to create awareness of your Web site without using banner ads or expensive pay-per-click advertising.
Of course, the J Howard Company can also provide those services, and recommends using every advantage today to achieve your marketing goals. But you will always benefit by the solid approach of establishing the credibility of your business with a writing campaign that uses the best of advertising, marketing, and public relations.
For a free consultation just pick up the phone and call 214-485-3680. Then you can make informed decisions and evaluate your goals. Our suggested strategies will help crank your Web site into high gear. |